We as humans are creative beings by nature. By our design and DNA we are wired to make stuff and create. The creative drive comes from a inner place, far behind our intellect and our emotions. It is something that cannot be learned or taught. It can only be realized and developed. Since this pure creative drive comes from an inner place, the process of birthing an idea is often hindered and polluted by our intellect and our emotions. Environments that stimulate all five senses enable us to tap into this inner place where the best ideas live. While our senses are being stimulated and engaged, we allow for the ideas to be heard. Yes, there comes a time when we need to convert this idea into a feasible product using our intellect and our emotions. But, we need to find the seed of the idea. And the way to tap into this source is to block out our sensory receptors.
This post is a further explanation to Airports, Coffee & Pavlov’s Dogs.
Related posts:
- Create 30-Day Challenge
- Include All Five Senses in Your Branding
- Selling Taste Visually
- Airports, Coffee & Pavlov’s Dogs
- Creating Visually with Words
