Ignore, Copy and Steal. When Ideas Go Public.

December 18th, 2010 § 0 comments § permalink

When you have an idea and make the idea public, one of three things will happen, and what you should learn from each one…

1. Everyone will ignore the ideaWhat could this mean… Your idea did not fill a need or a desire. The conditions may not be prime. Learn from this experience by studying current social and market trends, including basic human needs. Every idea must fill a core human need.

2. Someone will unsuccessfully copy the idea – In other words, they end up creating an inferior product and yours remains the better of the two, and gains greater traction. Learn from their mistakes. Other people’s mistakes often give us an insight into the strengths of our ideas, giving us even a greater opportunity to leverage on the strengths.

3. Someone will successfully copy the idea – They steal the idea and make it better. If you have no option for legal repercussion – learn from their success, your failure, and move on.

Takeaway: Learn from each scenario, whether or not your idea was a success.

Innovation Fills a Human Desire & Need

October 19th, 2010 § 0 comments § permalink

A truly innovative idea must fill a specific human desire and need.

If an idea lacks value by not filling a need, it is only a novelty item and cannot be called an Innovation. An individual can be highly creative and find an innovative household solution, yet lack the capacity to market their idea as a real-world, useful solution – an Innovation.

Not enough time is spent developing ideas that are useful.

A few more thoughts, Jason Fried on Innovation