PRADA Fall 2019 Handbag Collection Social Media Stories | Andre Ivanchuk

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Leveraging Facebook and Instagram Stories to create a narrative, promoting the Fall 2019 Handbag Collection.

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The experience of something is personal. Often filtered through one’s beliefs, expectations, memories and opinions. The experience of something is not the creation or curation of space, time and sensory stimuli – done so by a restaurant, a venue, an organization. The experience of something is what the goer, attendee or participant experiences as a result of being in (and have gone through) a designated space, over time, having at least one of their senses stimulated.

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