What does concrete data really say about the quality of a click. How can we measure the quality of concrete data to better understand online users within our communities? If 500 individuals “like” a post or a page, it is simply 500 individuals who clicked...
We’ve been noticing major and minor brands utilizing Social Media as part of their online marketing initiatives. To include these non-traditional marketing approaches is good. The way it is executed is not good. Why would someone click the Facebook or Twitter...
Web user behavior is not what it was 5 years ago. The practice of “surfing” the web is non-existent. Users are online with an objective in mind, they are looking for something specific. Don’t clutter their experience with boring and pointless...
